Marketing Executive
Job Description
We are looking for a creative and results-oriented Marketing Executive to support our marketing activities, digital campaigns, lead generation, brand promotion, and customer engagement initiatives. The candidate will work closely with the marketing and sales teams to execute campaigns and contribute to business growth.
- Plan and execute marketing campaigns across digital and offline channels
- Manage social media platforms and create engaging content
- Assist with SEO, SEM, email marketing, and digital advertising activities
- Create and coordinate marketing content for websites, social media, and promotional materials
- Support lead generation campaigns and track marketing leads
- Coordinate with the sales team to support lead nurturing and conversion activities
- Conduct market research and monitor industry and competitor trends
- Assist in planning promotional events, product launches, and marketing activities
- Monitor campaign performance and prepare regular marketing reports
- Coordinate with designers, content creators, and external marketing agencies
- Maintain the company's online presence and brand consistency
- Collect and analyze customer feedback and market insights
- Track marketing expenses and assist with budget management
- Stay updated with the latest digital marketing trends and tools
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field
- 1–3 years of experience in marketing or digital marketing
- Good understanding of digital marketing concepts and strategies
- Basic knowledge of SEO, SEM, social media marketing, and email marketing
- Experience with Google Ads and Meta Ads is an added advantage
- Familiarity with Google Analytics and other marketing tools
- Good written and verbal communication skills
- Creative thinking and strong attention to detail
- Good analytical and problem-solving skills
- Ability to manage multiple marketing activities and meet deadlines
- Basic knowledge of content creation and social media management
- Strong teamwork and interpersonal skills
- Ability to work independently and take initiative
- Experience in the energy, battery, solar, electrical, or technology industry is an added advantage